Even though the internet has enabled businesses to reach people regardless of the location and the time of the day, still, a significant effort and investment is needed to be of service to the customers at any given moment. This is how chatbot became a great asset for companies dealing with customer support and inquiries
As much as SEO has been an important factor of website positioning since it directly helps with ranking and organic traffic, here’s another strategy that has started to directly influence SEO. It’s user experience (often abbreviated as UX). Over the years, understanding UX is more and more important as this has become an effective method to improve SEO.

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